Show up where your customers scroll.
Facebook, Instagram, and the Google Business Profile feed. Three platforms running together. Content calendar, post writing, scheduling, hashtags, stories - all handled, so your brand stays in front of customers between visits.
Your social media is where customers remember you.
Most local businesses post on social when they remember to, which is usually never. The account sits stale. New customers who check Facebook before booking see one post from eight months ago. Existing customers stop following because the feed is empty. You disappear from the daily scroll.
Posting consistently in your voice (not generic agency-stock graphics) compounds. Customers see you. Past customers remember you. New leads check your profile and see a real, active business. Google Business Profile rewards active profiles with higher local pack rankings. Everything connects.
The work isn't complicated. It just has to actually happen, every week, without you having to think about it.
Three platforms, handled end to end.
You don't have to think about social. We plan the calendar, write the posts, schedule everything, and keep your brand showing up where customers spend time. Each tier scales the cadence.
Monthly content calendar, planned in advance
You see what's going out and when, with topics and angles. Edit anything you want before it ships. No surprises in your feed.
Posts written in your brand voice
Not generic agency-speak. We learn your voice during onboarding and write posts that actually sound like you, not like every other local business.
Platform-native formatting
Facebook posts written for Facebook readers. Instagram captions formatted for IG with proper hashtags. GBP posts written in the format Google rewards. Not just copy-pasted.
Instagram stories included on Growth and Scale
3 to 5 stories per week alongside feed posts. Behind-the-scenes, daily moments, polls, quick updates. Stories drive engagement Instagram rewards.
Hashtag and tagging strategy per post
Right hashtag mix for your industry and location. Right tagging of local partners and locations. Local discovery without keyword stuffing.
Monthly performance report
Reach, engagement, profile visits, post-by-post breakdown. What's working, what to adjust next month. Plain language, no agency jargon.
Businesses whose customers scroll Facebook or Instagram.
If your customers spend time on social, this is non-negotiable. Especially for visual businesses where customers want to see your work.
Visual businesses
Salons, restaurants, retail, home improvement, real estate
Wellness brands
Fitness, coaches, therapists, holistic health, nutrition
Local service
HVAC, dental, legal, plumbing - anyone whose customers research first
Included in every Care Plan tier.
Social Media Management is part of all three Care Plan tiers. The cadence scales: Starter is 3 posts a week, Growth adds stories, Scale ramps to daily plus community engagement.
Note: Social Media is NOT included in the one-time Sprint, since the Sprint is a 30-day setup engagement and social is ongoing work. Most clients start social media when they begin a Care Plan.
Where Social Media shows up:
About Social Media Management.
Do you do TikTok or LinkedIn or Pinterest?
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Can I see and approve posts before they go out?
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Will the posts sound like me, or like every other business?
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What about responding to comments and messages?
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What if I have a sensitive moment that needs a hold?
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The other 5 services that run with this.
Social media compounds best when paired with reviews, content, and the AI/Maps visibility work.
AI Search Visibility
Where customers ask for recommendations.
Read more →Local SEO + Maps
The GBP work that ties to social.
Read more →Reputation & Reviews
Reviews show up on FB and IG too.
Read more →Content + Repurposing
One piece becomes 10 social posts.
Read more →Email Automation
Convert social followers to customers.
Read more →Ready to show up where your customers scroll?
See how Social Media fits with the rest of the Care Plan tiers.